Infrastructure + technology

Polestar Energy goes live in UK

Swedish all-electric performance brand Polestar's energy initiative is now fully live in the United Kingdom.
January 27, 2025_
James Evison

Swedish all-electric performance brand Polestar’s energy initiative is now fully live in the United Kingdom.

After a successful pilot scheme in the country, Polestar Energy aims to offers its customers smarter, more efficient and cheaper home charging.

With the Polestar Energy app, customers can now decide when they want to use their car and desired charging level, and smart charging takes care of the rest – charging when it makes sense for the grid.

By balancing the demand, and charging when demand is lower, the result is lower energy costs when customers receive their electricity bill, it said.

For Polestar drivers in the UK, Polestar Energy integrates smart charging with a Zaptec home charger and Intelligent Octopus Go energy tariff.

As a result, the firm said it lowers the total cost of ownership by smart charging for just 7p/kWh during off-peak hours. This means that when smart charging combined with additional grid rewards, customers can benefit from saving up to 70% compared to cap rates on present prices. There is also a reduction in CO2 in the usage phase of the car, as at times of lower grid demand the renewable energy mix is often higher, it claimed.

Later in 2025, bi-directional charging with vehicle-to-grid and vehicle-to-home capabilities will allow customers to use their vehicle as energy storage and send back excess energy to the grid or power their home.

Customers looking to take advantage of this offer need to have a compatible home charger. They can choose the Zaptec wallbox with smart charging capability directly from Polestar through an exclusive offer including installation cost. 

Michael Lohscheller, Polestar CEO, said:

“As the only global premium EV brand it’s important that we offer our customers such a compelling charging offer to make using their cars easier and more cost-effective.

“Up to 70% reduction on charging costs at home versus cap rates can make a big difference, and so we’re rolling this offer out at scale, with more markets to come later this year. When we add vehicle-to-grid capabilities in Polestar’s line-up it will add even more value to our customers.”

Image courtesy of Polestar

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