Nissan has revealed the new all-electric Juke at the company’s global headquarters in Japan as it drives forward electrification in Europe.
The all-new, all-electric Juke will be built at Nissan’s Sunderland Plant in the UK with the firm stating the move was “reinforcing the site’s central role in the company’s global EV strategy”.
It follows the firm’s Leaf also being built at the site, with the first trial phase of Juke production starting in the coming weeks. The manufacturer said the “Sunderland Plant remains the cornerstone of Nissan’s electrified manufacturing footprint in Europe”.
The first-ever EV Juke forms part of Nissan’s broader strategy to offer an electrified powertrain for every type of customer. It joins the new Micra, third-generation Leaf, Ariya crossover and Townstar LCV, as well as a new A-segment EV to come.
The JUKE EV will join the third-generation LEAF in offering Vehicle-to-Grid technology, supporting the integration of EVs into the wider energy ecosystem.
Massimiliano Messina, Chairman, Nissan AMIEO, said:
“Europe is central to Nissan’s electrification strategy, and we remain firmly committed to a fully electric future.
“With a rapidly expanding EV line-up, we are bringing greater choice and innovation to every segment, powered by our strong design, engineering and manufacturing footprint in the region. Together, this next generation of vehicles will accelerate our transition to zero-emission mobility.”
Clíodhna Lyons, Region Vice President, Product, Brand & Marketing Strategy, Nissan AMIEO, said:
“Juke has always stood for bold design and a willingness to challenge convention. With this third generation, we are bringing that spirit into the electric age.
“As our first fully electric Juke, it will help us reach new customers while expanding choice across our electrified range.”
Image courtesy of Nissan
