FC Barcelona men’s football team players have customised their new CUPRAs after testing them during a driving experience at the Terramar Circuit.
The footballers and staff had the opportunity to try out the brand’s entire line-up of models, and select their favourite car and configure it to their preference.
The Terramar Circuit, where CUPRA was born in 2018, and the fourth oldest circuit in the world, hosted an event attended by FC Barcelona’s manager, Hansi Flick, along with 22 players, including CUPRA’s brand ambassador Marc ter Stegen, team captains Ronald Araujo, Frenkie de Jong, Raphinha, and Pedri.
After being welcomed by Ignasi Prieto, CUPRA’s Chief Brand Officer, they had the opportunity to discover the CUPRA line-up and get inspired by the different configurations and designs.
They also took to the wheel to experience driving a CUPRA, testing the power and performance of the petrol, plug-in hybrid, and fully-electric models at the Terramar Circuit in their VZ versions.
All of them configured their new CUPRA cars, choosing from different models and versions while selecting their preferred colours, wheels, interior designs, and extra equipment.
The CUPRA Formentor, the new CUPRA Terramar and the brand’s first all-electric SUV coupe CUPRA Tavascan were the top choices among the players:
- Marc ter Stegen – CUPRA Tavascan VZ (340PS)
- Iñaki Peña – CUPRA Formentor VZ eHYBRID (272PS)
- Wojciech Szczęsny – CUPRA Terramar VZ eHYBRID (272PS)
- Alejandro Balde – CUPRA Terramar VZ (265PS)
- Ronald Araujo – CUPRA Tavascan VZ (340PS)
- Iñigo Martinez – CUPRA Tavascan VZ (340PS)
- Andreas Christensen – CUPRA Terramar VZ (265PS) America’s CUP Edition
- Jules Koundé – CUPRA Formentor VZ (333PS)
- Eric Garcia – CUPRA Terramar VZ eHYBRID (272PS)
- Gavi – CUPRA Tavascan VZ (340PS)
- Pedri – CUPRA Terramar VZ (265PS)
- Pablo Torre – CUPRA Formentor VZ (333PS)
- Héctor Fort – CUPRA Formentor VZ (333PS)
- Fermín López – CUPRA Formentor VZ (333PS)
- Marc Casado – CUPRA Formentor VZ (333PS)
- Dani Olmo – CUPRA Formentor VZ (333PS)
- Frenkie De Jong – CUPRA Terramar VZ (265PS) America’s CUP Edition
- Ferran Torres – CUPRA Leon VZ eHYBRID (272PS)
- Ansu Fati – CUPRA Terramar VZ eHYBRID (272PS)
- Pau Victor – CUPRA Formentor VZ (333PS)
- Raphina – CUPRA Tavascan VZ (340PS)
- Lewandowski – CUPRA Terramar VZ eHYBRID (272PS)
- Hansi Flick – CUPRA Terramar VZ eHYBRID (272PS)
After the car configuration day, CUPRA will deliver the customised cars to FC Barcelona players over the coming weeks.
Ignasi Prieto, Chief Brand Officer of CUPRA, said:
“Our collaboration with FC Barcelona is more than a partnership. Both our brand and the club have a challenger spirit and winning ambition that makes us stand out. We also share a commitment to future generations of talent and car lovers.
“Today, we wanted to offer an unforgettable experience to the players, an event where we challenge the thrill of driving and take it to a new and exciting level. The players had the opportunity to select their own heroes within our squad, and test them in a unique location, the Terramar Circuit, taking their piloting skills to the limit.”
Image courtesy of CUPRA
