Amplify and Sinewave have become founding partners of Global Women in EV Day, an international initiative launching on 10 February 2026 to celebrate, elevate and champion women across the e-mobility ecosystem.
Global Women in EV Day has been established to help build an inclusive, representative and future-focused EV sector, “where women’s contributions are recognised, amplified and valued at every level”, the group said.
As founding partners, Amplify and Sinewave have pledged to champion women in EV by increasing visibility through curated events, expanding opportunities through mentoring, embedding inclusive recruitment practices, and supporting STEM outreach to inspire the next generation.
The partnership aligns closely with the ambition set out by Global Women in EV Day founder, Gill Nowell, which seeks to:
- Celebrate & Elevate: Shine a global spotlight on the women driving innovation, shaping policy, installing and maintaining infrastructure, leading teams and powering the transition to clean mobility.
- Accelerate Equity: Support meaningful progress on gender balance and representation through a new equity-as-a-choice model—ensuring every partner is valued equally and commits to tangible action on gender equality.
- Foster Collaboration & Allyship: Unite organisations of all sizes, from across the world, while championing impactful male allyship as a catalyst for real change.
- Inspire the Next Generation: Create visibility and role models to encourage more girls and young women into STEM, engineering, energy and clean mobility careers.
- Build a Joyful Global Movement: Bring the industry together annually for celebration, storytelling and action—energising a community committed to faster, fairer progress.
Global Women in EV Day is grounded in equity, powered by community, and designed for meaningful impact. Amplify and Sinewave look forward to being part of action for change.
Anne Buckingham, Co-Founder and Chief Commercial Officer at Amplify, said:
“Equity and inclusion are more than policy statements; they are fundamental to the culture and success of the Amplify business, and to the long-term health of the emobility sector as a whole.
“Throughout my career, I’ve been supported by some incredible women and male allies, and I’m delighted to continue learning from exceptional emerging talent—including leaders like Tam Southworth, Head of Brand and ESG at Sinewave, who has driven our B Corp accreditation and the development of SWITCH, our carbon reporting platform.”
Tam Southworth, Head of Brand and ESG at Sinewave, commented:
“Creating a truly inclusive emobility sector requires intentional action, not aspiration. At Sinewave, we are committed to championing women’s talent, removing barriers and ensuring the industry we’re building reflects the diverse communities it serves.
“Global Women in EV Day is a powerful platform for this progress, and I’m proud that Sinewave is helping to drive the change our sector urgently needs.”
