Nissan plans 2030 all-electric target in Europe

Nissan has continued plans for an all-electric line-up in Europe by 2030, despite the UK government’s plans to roll-back its own targets.

Nissan’s plans to press ahead with 100% EV in Europe by 2030 is in support of its own drive towards carbon neutrality.

The commitment comes as Nissan continues its investment programme in its European Design and R&D teams, with the UK’s latest real-world autonomous driving study, called evolvAD, currently taking place, with a focus on residential and rural roads.

An investment programme of more than €40m is currently ongoing with new staff, technology and facilities for electrification projects.

Globally, under Nissan Ambition 2030, Nissan is introducing 27 electrified vehicles, including 19 EVs, by 2030. In this period Nissan is also introducing cobalt-free technology to bring down the cost of EV batteries by 65% by fiscal year 2028.

Nissan also aims to launch EV with its proprietary all-solid-state batteries (ASSB) by fiscal year 2028, to bring the cost of battery packs down to $75 per kWh, and aims to bring it further down to $65 per kWh to achieve cost parity between EV and gasoline vehicles in the future.

Two future Nissan EVs have already been confirmed for Europe, with one vehicle to be built at Nissan’s record-breaking UK plant in Sunderland, as part of the £1bn EV36Zero project – a blueprint for the future of automotive, bringing together EV manufacturing, battery production and renewable energy.

Today EVs represent 16% of Nissan’s total sales in Europe, part of a total electrified sales mix of 50%, which in the coming three years is expected to rise to 98%.

Guillaume Cartier, Nissan chairperson for the AMIEO region (Africa, Middle-East, India, Europe and Oceania), said: “As Europe accelerates towards EV, Nissan will continue to deliver the striking crossover design and driving excitement that our customers love.

“With breakthroughs in battery technology, electric vehicles will become even more accessible, and Nissan will continue to champion EV as the best way to provide cleaner, simpler and more affordable mobility.”

Makoto Uchida, Nissan President and CEO, said: “EV is the ultimate mobility solution. More than a million customers have already joined our journey and experienced the fun of a Nissan electric vehicle, and there is no turning back now.

“EVs powered by renewables are key to us achieving carbon neutrality, which is central to our Ambition 2030 vision. Nissan will make the switch to full electric by 2030 in Europe – we believe it is the right thing to do for our business, our customers and for the planet.”

Image from Nissan

Sign up for our essential
newsletter service.

Enter your details here.