Innovation Automotive partners with the AA as it brings electric van to market
Innovation Automotive is set to launch an electric van into the UK market and has partnered with the AA to offer customers a complimentary three-year roadside assistance package.
The collaboration is the first of several to be announced by the UK’s first multi-brand electric vehicle company as it gears up to launch its first product into the UK market: the DFSK EC35 electric compact panel van.
The AA partnership provides DFSK EC35 owners with the roadside assistance package, adding to the peace of mind already afforded by the vehicle’s five-year/75,000-mile warranty.
Innovation Automotive’s partnership with the AA will be part of an extensive aftercare package made available to DFSK EC35 owners, owing to the company’s customer-centric ethos, which aims to take the stress out of switching to an electric vehicle.
Paul Brigden, IA’s CEO, said, “At Innovation Automotive, we are committed to providing a first-class experience for our customers, not only at point of sale but throughout their time with the vehicle. Working with trusted partners is essential to the success of this business model, so we are delighted to be working with an industry leader like the AA.
“We will be announcing a number of other key partnerships in the coming weeks as we reveal the full suite of benefits available to our customers. We have built a compelling package that I have no doubt will resonate with fleet managers and owner operators looking to make the switch to electric.”
Donald MacSporran, Head of Manufacturer Services at the AA, said: “We are delighted that Innovation Automotive have selected the AA as their roadside assistance partner. Our award-winning assistance services are very much focused on quickly resolving problems and keeping customers mobile in their own vehicle with the minimum of disruption.”
“Our continual investment in technology and training enables our patrol force of more than 2,500 highly skilled mechanics to work safely on electric vehicles, including providing recharge solutions and where we are unable to repair the vehicles our unique free-wheeling hub and multi-fit wheel solutions provide an instant recovery solution. We very much look forward to supporting Innovation Automotive and their customers in the coming years.”
Edmund King OBE, AA president, added: “We are delighted to be partnering with Innovation Automotive by providing roadside assistance from our 5-star Patrols who are all EV trained. The AA offers a range of services to drivers wherever they are on the road to electrification and look forward to offering power and confidence to Innovation Automotive electric drivers.”
Image courtesy of Innovation Automotive.